Money is simply a currency for trading value or benefits. It is in adding value to people’s lives that we make money and become rich financially. People will always be willing to pay you if you are able to satisfy their needs and desires, or remove their frustrations and fears.
Ability to recognize people’s needs
To become rich, you must become a master of recognizing people’s need, want and desires, and of finding ways to satisfy them. Focusing on the need of the people is the prime secret of the rich. The rich are skillful in discovering the needs of people and proffering solutions to them.
It is your ability to recognize people’s needs, and to build a business around meeting such needs that put money in your pocket. This is the highway into the world of wealth and riches. This is the secret of the rich!
People (customer) will pass their money over to you only as a means of getting whatever it is they need or want. So the starting point for you, on your way to becoming rich is to understand what they want. This is the skill you need, if your dream of becoming rich will ever be fulfilled.
The good news is that every skill is learnable. All that is needed is your willingness to roll up your sleeves and get to work.
Friends, one truth you must embrace is the fact that opportunities to make money abound everywhere. Every pain, frustration, fear, inconvenience people complain, cry and talk about is an opportunity to create products or services. It is in solving such problems that money comes.
Build your business around people’s needs
Where other people see problems, entrepreneurs see opportunities for creating new products and businesses. One of the greatest business skills you need to succeed in the business arena is the ability to see the opportunities that are embedded in the pains and problems people complain about.
“Out of every adversity comes an equal or greater benefit.”-Napoleon Hill
So go out on the streets and see what problems and needs people complain and talk about. Ask questions, talk to people and you’ll be surprised at what discovery you will make.
Also, look at what needs or problems you have or had in the time past. Your experiences of life can be of great help in discovering a good business idea that will meet people’s need.
Where to invest all your energy
The bottom line is that people are motivated to buy, and to give you money based on their needs. What rich people do is use all their energy and effort to know and understand what needs people have. They do this through their research, their experience and their understanding of people.
You can do same and join the league of rich and successful entrepreneurs.
To Your Prosperity
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